Diversification is a proven tool in protecting your clients’ portfolios from market risk, but it also offers no guarantees or protection from loss. Could that be a deal breaker for your risk-averse clients?
The Fluctuating Investment Returns fact sheet lays out the benefits of diversification, and offers another option to consider: risk control annuities that provide a guaranteed limit on loss in exchange for a cap on market highs. It may be the strategy your risk-averse clients need to feel comfortable enough to stay invested for the long term.
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